What is the Soave we want? Young, beautiful and smart! These three keywords, almost a slogan, summarise three concepts rich in meaning that have come together in the Soave Programmatic Manifesto, the document presented officially at the opening of Soave MultiVerse, the new format designed by the Soave Consortium to convey the qualitati [...]
Sixteen selected journalists from the Netherlands, Sweden and Germany will gather in the Soave and Lessini Durello production area to explore the ‘volcano factor’ from soil to glass Soave Consortium press release no. 13 The Soave Consortium is getting ready to host a group of sixteen journalists from Sweden, the Netherlands an [...]
Soave flies the flag for volcanic agriculture at ProWein Three days of tastings, seminars and in-depth analysis dedicated to the media and industry professionals in Düsseldorf, as part of the ‘Heroes of Europe: Volcanic Agriculture’ (HEVA) project. Soave (VR), 3 May 2022. Soave, in all its different interpretations, will be pres [...]
Igor Gladich, the new director of the Soave Consortium The objectives on the table include the qualitative development of the DOC and the dissemination of the values associated with sustainability and protecting the landscape. Communication will play a key role. As of today, Igor Gladich is the new director of the Soave Consortium. Gla [...]
With less than a month to harvest, the data from the first samplings of grapes is more than positive. A cool and wet spring slowed the first phenological phases of the vines and created a crucial reserve of water. During the summer, hot and sunny weather was punctuated by regular intervals of average precipitations. Thus, drought has b [...]
Over 24 weeks, the educational video series Soave Terroir was successfully presented on the social media channels and wine blog of Vino TV, reaping a vast number of viewers and thousands of interactions. Just under a year ago, the Consorzio di Soave published Soave Terroir. The definitive volume explains the articulate path that led t [...]
Just one year ago in the midst of the pandemic we announced that "Japan called upon us, and we replied". The Soave Consortium and associate producers confirmed the long-running promotional campaign "Soave by the Glass" created nearly a decade ago by the Alba-based Wellcom agency and SoloItalia, led by Shigeru Hayashi. Each year, the [...]
Soave terroir has come to life thanks to the faces of Soave's producers set against the stunning backdrop of the denomination's landscapes. The video production that lasted 6 months was curated and produced by Chiara Mattiello and Michele Lorenzoni. The scope of the project has been to characterise the high quality production from land [...]
The Soave Consortium concluded 2020 with significant changes spawned by the Geographic Units' introduction during an extraordinary year, in every sense. In its milestone 50th year, the Consortium successfully conveyed its values through a book, Soave Terroir, that forms the foundation for launching an extensive multi-media communicatio [...]
Soave Terroir, the book by the Soave Consortium, is a recount of the revolution underway in Soave with the introduction of the additional Geographic Units. The launch of the book has begun, and over the course of the next weeks, it will be presented at important events and venues in Italy and abroad. One of the first stops was in Duss [...]
