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With less than a month to harvest, the data from the first samplings of grapes is more than positive. A cool and wet spring slowed the first phenological phases of the vines and created a crucial reserve of water. During the summer, hot and sunny weather was punctuated by regular intervals of average precipitations. Thus, drought has b [...]

Just one year ago in the midst of the pandemic we announced that "Japan called upon us, and we replied".  The Soave Consortium and associate producers confirmed the long-running promotional campaign "Soave by the Glass" created nearly a decade ago by the Alba-based Wellcom agency and SoloItalia, led by Shigeru Hayashi. Each year, the [...]

The Soave Consortium concluded 2020 with significant changes spawned by the Geographic Units' introduction during an extraordinary year, in every sense. In its milestone 50th year, the Consortium successfully conveyed its values through a book, Soave Terroir, that forms the foundation for launching an extensive multi-media communicatio [...]

Soave Terroir, the book by the Soave Consortium, is a recount of the revolution underway in Soave with the introduction of the additional Geographic Units. The launch of the book has begun, and over the course of the next weeks, it will be presented at important events and venues in Italy and abroad.  One of the first stops was in Duss [...]

A growing season with weather like 2020 has not been seen for several years. A dry, mild winter preceded an early bud break compared to last year. April and May were characterized by turbulent and rainy weather, and low temperatures delayed the flowering which arrived in June in perfect conditions. The summer months registered average [...]

Japan calls and Soave responds. The successful promotional campaign, Soave by the Glass, created by the Consorzio in collaboration with Wellcom Alba and SoloItalia and directed by Shigeru Hayashi, is indeed confirmed, and will go ahead as scheduled in mid-July.  Even though there is still caution in the Japanese market, there is an inc [...]