News Archivi - Page 2 of 8

Dream Verona & Drink Soave: The multi-channel promotional campaign

In the spirit of cooperation that has always defined Soave, the producers have united in force to back the Soave Consortium's promotional campaign, Dream Verona & Drink Soave. 2020 delivered a massive blow to the world of wine, but the Soave system has moved quickly to organize a multi-channel promotional campaign with a single aim [...]

Giovanna2020-05-08T17:18:21+02:00May 8th, 2020|Categories: Events, News|

The science behind terroir: Soave launches a new research project

Soave has always been one of the most active in the scientific research of aspect, soil and climate and its impact on the response of Garganega. There is certainty that there is not a single Soave but a plurality of expressions among the newly appointed 33 additional geographic units. The delimitation of prized production areas and mor [...]

Giovanna2020-04-01T18:36:55+02:00April 1st, 2020|Categories: News|

The European Union makes the Soave Crus Official

The 33 crus of Soave have made the final step to official status. The European Journal published the modification of the Soave DOC, Soave Superiore DOCG and Recioto di Soave DOCG regulations which makes the labelling of the names of the Additional Geographical Units definitive. 28 of the crus are located in the classic area, 2 in the v [...]

Giovanna2020-03-20T14:38:31+01:00March 17th, 2020|Categories: News|

International researchers in Soave for TerrACE

The terraced vineyards of Soave, a Globally Important Agricultural Heritage GIAHS-FAO site, have been chosen as the first location for the meeting of TerrACE, a project within a larger European program Horizon 2020, that addresses the study and conservation of terraced agriculture across Europe. The project will last five years and ha [...]

Giovanna2020-02-17T11:44:00+01:00February 16th, 2020|Categories: News|Tags: Sustainability, Viticulture, Biodiversity, GIAHS|

This summer, discover your Soave soul

From 1st May 2019, #SummerofSoave celebrates the many splendours of Italy’s finest, silkiest white wine with a series of events, promotions and prizes running across the UK through spring/summer 2019. After the incredible market results of the Soave by the Glass on-trade promotion in Japan, the Soave Consortium is extending the campaig [...]

max15922019-06-10T15:05:31+02:00April 2nd, 2019|Categories: News, Press|Tags: UK|

Final toast at Vinitaly 2014

In the final moments of the Vinitaly 2014 for the SOAVE. The team celebrates the great success of the event!

max15922019-06-10T15:05:32+02:00November 30th, 2018|Categories: News, Press|Tags: Vinitaly|

A Soave world: Around the world in 80 minutes.

A Soave world: around the world in 80 minutes Foreign markets in comparison during the event on Tuesday, April 7 at 2.00 pm in an 80-minute virtual tour that went around the world. Aided by its winning quality and value ratio, the Soave is now fast growing in emerging markets and confirms itself as an increasingly sought after and app [...]

max15922018-11-30T12:57:33+01:00November 30th, 2018|Categories: News|

eWine, food & wine industry 2.0: e-commerce, flash sales and social networks

What opportunities are there for wine in the era of the web? False illusions or real chances? We discussed all of this on Tuesday, April 8th at 11.00, as part of a very interesting meeting starring Bruno Decker, CEO of Saldi Privati (Vini&Sapori, Banzai publishing group), Matthew Lunelli of Cantine Ferrari, Sonia Peronaci of Giall [...]

max15922018-11-30T12:57:48+01:00November 30th, 2018|Categories: News|

SUMMER OF SOAVE 2019

Summer of Soave is the new UK market promotional campaign that aims to reach trade and consumers through a series of fresh and innovative events, tastings and promotions. An integrated marketing program makes full use of on and off-line activities to convey the true soul of Soave. The primary targets of the promotion are the retail ven [...]

Giovanna2020-01-27T17:04:41+01:00April 18th, 2018|Categories: News, Press|Tags: it|